Discovered by Arno

January 2, 2009

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Augmented reality in magazines

Mini Augmented Reality.swf — an advertising campaign for the automotive company MINI. Where the user holds the ad in front of a webcam and sees an animated 3D MINI "pop-up" on the page.

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2 Comments

  1. C.A.

    Hi!
    I saw your remark of having videos in the magazines, actually there is the Dutch (I noticed you are from The Netherlands) TV Magazine “Totaal TV” who is offering this technology for their readers; including 3D animations / movies etc.
    See: http://www.totaaltv.nl/?action=pagina&id=42
    Enjoy!

    Reply
  2. Arno

    Hi!
    Thank you for the information. I have contacted the company who is doing that for the magazine a few months ago. They showed me a demonstration which works very well. Forgot to ask for the magazine as an example. Let’s see if I can order it directly.
    Arno

    Reply

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