https://youtu.be/GD_tClx85RI?t=134 Fusion of interior and exterior: The holistic concept of the VISION AVTR combines the design disciplines interior, exterior and UX on an unprecedented scale. An ultra futuristic car from Mercedes Benz with no steering wheels hat can...
car
kinetic car presentation installation
Kinetic car presentation installation — a kinetic installation created for a car brand presentation, combining movement and display design.
Tesla paint
LumiLor by Darkside Scientific — electroluminescent paint that lets entire surfaces glow on demand. The demo shows a car panel turning into a light source. Reference for surface-as-display and unconventional lighting.
Advanced tech car window
GM Research and the Future Lab at Bezalel Academy turned a rear car window into an interactive surface — touch, pinch and scribble on the glass to replace backseat screens. Concept video for a display medium that's already in the car without adding hardware.
Invisible LED Car
Mercedes-Benz Invisible Car Campaign — designed to capture the attention of consumers and bring attention to cars that don't significantly impact the environment, Mercedes has launched an inventive advertising campaign regarding hydrogen-powered cars.
technology, entertainment, design and advertising.
Here is a beautiful example of technology, entertainment, design and advertising coming together. Not the usual 3D projection mapping on a building, but a car projection on a real Toyota Auris. 7 projectors give a true 3D, 360 degree projection mapping experience on...
Holographic application for the car
DAConnect concept for a holographic driver assistant projected inside the car — safety information and navigation overlaid as a floating hologram rather than a screen. Italian concept video; early example of AR holographic HUD thinking for automotive interiors.
BMW a car that can blink
BMW GINA Light Visionary Model Concept — bMW GINA Concept Interior and Exterior.
beamvertising
Beamvertising — holland's biggest chewing gum brand 'Sportlife' introduces: Beamvertising. Images of a moving skateboarder are projected on shopfronts and outer walls of houses in several big cities in The Netherlands.









